The internet can certainly claim many things as their own (hello, TikTok!), but one thing it cannot take credit for is celebrity fashion trends.
In recent years, everyone from Kim Kardashian West and Taylor Swift to Rihanna and Selena Gomez have all embraced social media influence in the form of clothing choices, accessory picks, hairstyles, and more. One name consistently popping up among this elite group? That would be none other than social media star and “queen” of Instagram Saweetie, who has amassed over 17 million followers across Facebook, Twitter, Pinterest, Tumblr, Snapchat, and even YouTube.
She first rose into fame after appearing at New York Fashion Week in 2014 wearing an eye-catching pink dress by designer Jovani Couture. Since then, the self-proclaimed #mogulinspirerenowned not only for her stunning ensembles, but also for being genuinely warm and friendly when interacting with fans via her various platforms. She’s so popular, she was named Forbes’ most followed person on Instagram last year.
We caught up with the 26-year-old to get her best secrets on how to pull off a hot beauty routine worthy of any celeb — including herself. Here they are…
- 1. Go easy with your foundation
- 2. Use powder if possible
- 3. Choose blush color carefully
- 4. Tone down lips with gloss or liquid lipstick
- 5. Accessorize!
- 6. Make sure everything matches
- 7. Finish off with mascara and/or eyeliner
- 8. Don’t forget about hair — choose heat protectant spray before styling.
- 9. And don’t be afraid to experiment!
1. Go easy with your foundation
According to Saweetie, using too much foundation can make skin appear dry and wrinkled, which isn’t exactly what we’re going for here. To achieve a dewy finish without looking overly shiny or greasy, try applying less product overall and focusing on areas where excess oil tends to build up, such as T-zones and forehead wrinkles. This will give your face just enough hydration while still allowing natural light to reflect through the thin layer of translucent coverage.
If you want fuller coverage, apply concealer underneath your foundation instead. Just remember to blend well and avoid caking on heavy amounts of products wherever possible.
2. Use powder if possible
Powder foundations are typically used during summer months because they offer long-lasting wear, yet they often come with negative connotations associated with oily shine and clogged pores. But thanks to innovations within the industry, there are now lightweight formulas available that won’t weigh your complexion down, no matter what time of year it may be.
Try searching online for brands offering loose powders specifically designed for sensitive skin types, and use them sparingly. Simply dab onto the tautest part of your face, allow to absorb slightly, and dust away lightly with a brush. For extra longevity, set under sunblock until ready to reapply throughout the day.
3. Choose blush color carefully
When choosing a cheek stain, stick to colors that complement your skin tone rather than matching it outright. If you have dark circles and veins below your eyes, opt for softer peaches and pinks instead of plums and oranges. You should always keep in mind that darker shades tend to age people faster, especially those with olive complexions.
For lighter skin tones, go a little more dramatic with your blush. Try experimenting with different finishes, textures, and shapes to find out what works best for you. Blush brushes work wonders when applied properly, but if you haven’t tried blending two or three together for a really unique effect, do yourself a favor and buy something new this holiday season. It’ll definitely pay off in spades once the lights go dim.
4. Tone down lips with gloss or liquid lipstick
While lipsticks were traditionally reserved for the ladies of the night, today’s versions boast moisturizing ingredients and contain SPF protection to ensure beautiful lips during the hottest seasons. Whether you prefer glosses or liquids, both options provide a subtle hint of color, moisture, and nourishment to your lips.
To keep lips healthy and vibrant, try avoiding drinking alcohol, smoking cigarettes, and eating spicy foods. These activities dehydrate lips quickly, causing them to become thinner and paler. Also consider switching to healthier alternatives, such as coffee creamers, unsweetened teas, peppermint tea bags, and water.
Once you nail your base, move onto creating your outfit entirely around your accessories. While dressing for success might seem daunting, simply think of each piece as another opportunity to add flair to your ensemble. The key is to never let anything distract from your true style.
A good rule of thumb is to follow whatever pattern your outfit follows: if it’s feminine and flirty, accessorize with feminine jewels; if it’s masculine, pair with statement pieces. No matter what kind of personality you possess, you should feel confident whenever you step outside your front door.
6. Make sure everything matches
You’d be surprised how hard it is to match multiple items of clothing at once, particularly if you aren’t blessed with impeccable taste. Luckily, there are tons of websites dedicated solely to helping women pick out complementary wardrobe essentials. In general, stick with neutral hues, patterns, and styles between all of your garments. This ensures that they coordinate perfectly regardless of whether you happen to love a certain item of clothing more than others.
And speaking of shopping, stay away from stores unless absolutely necessary. Instead, order everything online if you can. Not only does it save money, but it gives you complete control over what you end up purchasing, meaning you can easily return items you don’t need. Plus, online retailers usually display photos of clothes laid out side-by-side for comparison purposes, giving shoppers a better idea of how outfits actually fit.
7. Finish off with mascara and/or eyeliner
After completing your entire look, it’s important to draw attention to your eyes. Mascara helps thicken lashes and enhance your appearance, whereas eyeliner creates defined edges and contours. Both tools require precision application, so spend plenty of time practicing on scraps of paper. Once perfected, you can start playing around with different liners and mascaras to create endless combinations.
Be mindful that thicker eyeliners can cause irritation and swelling. Soak cotton swabs in cold milk beforehand to soften them before gently wiping your lids. Apply waterproof black liner along your upper lash line and smudge upward toward your lower lid to mimic winged eyeliner effects. After lining your top lid, dip a q tip into white paint and swipe upwards toward your outer corner to define your bottom lashes. Finally, fill in your crease area with charcoal pencil for added depth.
8. Don’t forget about hair — choose heat protectant spray before styling.
Your hair reflects light differently depending upon its current state. During winter months, your strands tend to absorb sunlight more readily, making your mane appear dull and lifeless. Conversely, during warmer times of year, your locks soak up light more evenly, resulting in shinier ends and greater volume. As a result, it’s essential to invest in special care treatments that prevent split ends, frizziness, and breakage.
Heat protectants, such as hairspray or mousse, can prove problematic if left on for extended periods of time due to their alcohol content. Rather than leaving your treatment on overnight, wait to put it on until immediately prior to styling your hair and then rinse completely afterward. Doing so allows your hair to maintain moisture levels much longer. Additionally, if you decide to wash your hair later on, be careful not to shampoo your scalp excessively. Otherwise, you could damage fragile follicles and encourage dandruff buildup.
9. And don’t be afraid to experiment!
It’s okay to stray from established guidelines sometimes. When someone asks for advice on how to dress, it can be tempting to play it safe and adhere strictly to rules. However, doing so limits creativity and prevents you from fully expressing yourself. Sure, maybe you weren’t able to snag a particular blouse in size 7, but you found a cute mini skirt that fits perfectly anyway. So why not rock it?
As long as you’re keeping to basic principles, you shouldn’t run into major problems. A few minor adjustments here and there shouldn’t hurt anyone’s feelings. What’s more, trying new things is fun when done right!